The freelance work model is no longer just for creatives or gig workers—it has become a serious alternative for professionals in the corporate world as well. Both globally and in Turkey, increasing economic pressures, the demand for flexibility, and tech-powered platforms are turning freelance work into more than a side hustle—it’s becoming a full-fledged career path.

Freelancing Trends in Türkiye

According to data from the Turkish Statistical Institute (TÜİK) and ILO, approximately 9% of Türkiye’s registered workforce consists of self-employed or freelance professionals—a number that has grown steadily over the last five years.

LinkedIn data reveals that applications for freelance job postings in Türkiye increased by 40% post-pandemic.

A recent Istanbul-based study showed that 62% of white-collar professionals said, “I want to work on freelance projects in the next 2 years.”

There has been a significant rise in freelancers in fields like software, graphic design, social media management, and e-commerce.

Between 2022 and 2024, the number of users from Türkiye registering on platforms like Fiverr and Upwork increased by 200%.

How Turkey Connects with Global Trends

As of 2025, the number of freelancers worldwide has surpassed 450 million. In the U.S., 39% of the workforce are freelancers. The European average is around 23%. While Türkiye is still catching up to these numbers, it’s closing the gap fast.

Corporate employees are embracing the “micro-career” mindset—working full-time at a company while taking on freelance gigs in their area of expertise and expanding into new industries.

Advantages of the Freelance Model

  • Freedom from time and location constraints
  • Multiple income streams
  • Better work-life balance
  • Opportunity to apply skills across diverse projects
  • Building a personal brand independent of corporate titles

This Is Where Sellibles Comes In

Sellibles is a platform that connects product suppliers with freelance sales representatives. This allows companies to scale sales without building full-time teams and offers individuals the ability to earn income flexibly, wherever they are.

For Freelancers, Sellibles Means:

  • Full control over your schedule and income goals
  • Hands-on experience in sales, marketing, and customer interaction
  • No need to manage logistics or delivery—just focus on selling
  • A commission-based income model tied to your performance

For Companies*, Sellibles Means:

  • No payroll, or full-time employment costs
  • Pay only for actual sales—no fixed monthly expenses
  • Ability to activate sales reps across various cities in Türkiye

*Visit our page dedicated to Suppliers

Sellibles Unlocks Freelance Potential in Turkey

University students, retirees, women entrepreneurs, and experienced sales professionals who can’t commit to a full-time job—Sellibles provides economic freedom and opportunity to all of them.

This model directly aligns with Turkey’s growing freelance workforce. It also enables professionals to earn through part-time freelance projects in their areas of expertise.

Conclusion

In Turkey, freelancing is no longer just a dream or temporary backup plan. With platforms like Sellibles, both individuals and businesses can adopt a secure, flexible, and profitable model.

Sellibles isn’t just growing the freelance economy—it’s organizing and enabling it to thrive.

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