You may ask, ‘What is the connection between Drones and Sellibles?’ In terms of functionality, technology, and image there is no connection and you are totally correct. However, we wanted to write this article because there is an ‘analogy’ between the revolution that Drones have brought to aviation and what Sellibles wants to do in the direct sales industry.
The added value that Drones create for our countries in the defence sector, which is a source of national pride, is undeniable. We too set out on a journey to create added value for our country in our own field of work, even if not to the same extent. Today, we may be at the very beginning of this journey, but who knows what tomorrow will bring.
Efficiency, Speed and Flexibility Independent of Human Resources
If there is one groundbreaking development in the aviation world, it is undoubtedly the rise of UAVs, or unmanned aerial vehicles. From battlefields to logistics, search and rescue to agriculture, Drone technology has created a major transformation by eliminating the need for human pilots.
So what was the most fundamental feature of this transformation?
Very clear: to achieve maximum efficiency and cost advantages without putting humans at risk.
This transformation was not limited to aviation. The same logic is enabling a major paradigm shift in the world of sales. How?
Through platforms like Sellibles.
Sellibles eliminates the need for full-time sales personnel, offering a model similar to Drones: low-cost, highly mobile, and minimising risk in the sales field.
The Barrier Broken by Drones: The Limits of Human Operations
Conducting a flight in the aviation industry is a high-cost endeavour.
- Pilot training,
- Flight safety,
- Fuel and operational expenses,
- Maintenance and technical teams…
All these factors both limit operational efficiency and increase risks. Since human life cannot be put at risk, many operations remain unperformed.
Drones have broken down these barriers.
Remotely controlled and even autonomous systems have replaced pilots. Risk has been eliminated, costs have fallen, and efficiency has increased.
The Same Disruption: Sellibles and the Freelance Sales Team
Now let’s apply this model to sales teams.
The classic model a company sets up to sell in the field:
- Full-time sales representatives
- Personnel costs
- Training and orientation periods
- Performance tracking and management costs
- Regional limitations
Just like flights with human pilots, this structure is also costly and cumbersome.
Many SMEs or local producers cannot sufficiently distribute their products to the market or reach field sales due to this.
Sellibles breaks away from this traditional structure.
Like a drone, it offers a functional system.
The goal is not to have a salesperson physically present in the field but to build a network of motivated freelance sellers who earn per product.
How Does It Work?
- The company uploads its products to the Sellibles platform.
- Products become visible based on region and channel.
- Freelance salespeople registered with Sellibles select the products they want and make sales.
- Orders are entered into the platform, and the company delivers the product.
- The salesperson receives their commission.
Cost Advantage:
Just as flight costs have decreased with Drones, sales costs are decreasing with Sellibles
With the widespread use of Drone systems, the cost of flight hours has dropped significantly. Similarly, Sellibles dramatically reduces the expenses a company incurs to bring a product to market.
For example:
Instead of hiring two sales representatives in a city, activating ten freelance sellers through Sellibles is both faster and more cost-effective. Additionally, these sellers are only paid when they make a sale.
Risk Reduction:
The ‘Will They Make Sales?’ Risk Is Eliminated
In traditional sales, the risk is high:
A newly hired salesperson may not make any sales for two months. The company incurs costs such as salary, training, and time loss during this period.
In the Sellibles model, there is no payment without sales. The risk is minimised. Just as human lives are not put at risk in the same Drones, the company’s budget is not wasted here either.
Flexibility and Scalability
Drones can perform different tasks in a single day; mapping in the morning, security in the evening.
Sellibles sellers are also flexible:
- Whether full-time or a few hours
- Whether in Istanbul or Van
- Whether beverages or textile products
Thanks to this flexibility, the company can increase the number of products, regions, and targets at any time. The field sales network can be scaled overnight.
On the Threshold of a New Era in Sales
Just as unmanned aerial vehicles enable even small armies to conduct powerful air operations, platforms such as Sellibles now enable small businesses to achieve significant sales power.
This model:
- Cost advantage
- Risk reduction
- Flexibility
- Performance-based payment model
- Real-time data flow
is poised to create a drone effect in the world of sales.
CONCLUSION:
“Just as drones have fundamentally changed aviation, Sellibles is transforming direct sales.”
- Even companies without large budgets can now be active in the field.
- Small producers can also reach large markets.
- And everyone can determine their own workforce.
Sellibles is the Drones of direct sales. “Let’s change the dynamics of trade together”.
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